Aug, 2019 by Cannabiz Wholesaler
Labels, Labels & more Labels?
By Deborah Gestner,
President/CEO/Founder,
CBD USA GROWN™Navigating the realm of hemp-derived CBD products
today is more than just selecting a legal product or
liking an attractive label. There are many facets of
Hemp-derived CBD products which are critical to
understand before you as a retailer start purchasing
any CBD product for your customers or even for
customers to trust you as a retailer.
LABELS, LABELS, LABELS are key. Many of the
popular and well manufactured hemp-derived
products will be voluntarily pulled by their farms and
wholesale distributors from the market this summer/fall
to make way for more accurate labeling. This is a good
thing. Many of the more reputable brands like CBD
USA GROWN, Charlotte’s Web and CBDoil+ by CV
Sciences have already started to update their labels.
These changes impacted both distributors and whitelabel
customers. By providing more accurate readable
information, hemp-derived products will be more
consumer-friendly, which has been brought about by
new state regulations and FDA commentaries.
CBD USA GROWN serves on the US HEMP
ROUNDTABLE along with CW and CVSciences and
have made strides with making recommendations
to the FDA Committee from a strong position of
responsible suppliers and distributors. Always with
the consumer in mind, the US HEMP ROUNDTABLE
and its members support the FDA and their movement
towards guidelines and requirements for labeling.
Various states have followed suit by creating standards
and best practices for CBD products to be governed
and sometimes registered to protect the consumer at
large. We applaud the states and federal efforts – but
settling down to one national standard will take time.
By now, the CBD suppliers should have been in
touch with their retail stores to inform them of their
changes for labeling which they are responsible for.
We at CBD USA GROWN have been recalling our
products and replacing them at our retailers’ sites
with the current and accurate labels for resale. Some
states like Louisiana are requiring retailers to register
their products with the state just so they have an idea
of what type of products are being sold within their
jurisdictions. Some communities in Florida are unclear
about the products and the requirements so cities
like Delray Beach are considering ordinances to put
a moratorium on any CBD sales within their city. Just
saying NO is not a way to address their concerns, Cities will have to catch up. But before cities can trust
our industry, we have to police ourselves and create
standards which are at a level that new regulations
will be seamless when proposed and will not rock the
industry when enacted.
Some of the highlights of LABELING that is in
the processing of being established or is coming
down then pike – depending on where you are in
the country include:
• GS-1 registered bar codes for all products.
• QR code readers that connect directly to
lab-sheets online for review of current
product components.
• Batch/Lot information available on the bottle
or label that match the lab-sheets online.
• Accurate lab sheets online with product
information that is current and not years old.
• Address of the supplier and not just a post
office box.
• Working phone number that is connected to
customer service of the distributor.
• Clear information on the exact CBD
CONTENT within the product.
• Clear information on the front of the label
stating what kind of CBD is being sold,
Isolate, Full Spectrum or Broad Spectrum.
More standards are coming. Many of the top brands
have chosen to become certified by the US HEMP
AUTHORITY which will provide the consumer with
further level of confidence that their CBD meets and
exceeds the current standards and requirements
being established.
Hemp-derived products are from a very new and
exciting industry. It will be a great asset to the
consumer and wholesale market when all of the new
standards are created and enacted. Look for your CBD
to be changing soon. If it doesn’t… run!
For more information about CBD USA GROWN
and its full line of products, email
sales@cbdusagrown.com or call 724-318-5001.